We run 20,000+ inboxes. Most agencies run 400.
Cold outbound is a deliverability problem disguised as a copy problem. Everything on this page is the actual engineering work that sits under every campaign — domains, DNS, warmup, rotation, monitoring.
Every email passes through five layers.
Your primary domain never touches outbound. Ever. Here's what the actual send path looks like from the copywriter's keyboard to the prospect's inbox.
If a secondary domain's reputation ever takes damage — a competitor reports us, a typo sends the wrong ICP, a spam trap hits — your primary is insulated. We burn and replace secondaries as a cost of doing business. You never see it.
Every record, configured day one.
The #1 deliverability killer we see when auditing other agencies is DNS hygiene. Missing DKIM. Permissive DMARC. SPF flattening failures. We ship every record below on every secondary domain, before a single mailbox warms.
- Monitored daily with DMARC reports piped to Slack
- Re-keyed DKIM on 12-month rotation
- BIMI verified where clients supply a logo
- SPF flattened when include count exceeds 8
27 vendors. One invoice.
- Microsoft 365
- Google Workspace
- SMTP (Azure)
- SendGrid (warm IPs)
- Smartlead
- EmailBison
- Instantly (backup)
- Clay (Elite partner)
- Ocean.io
- BuiltWith
- Store Leads
- Crunchbase
- LinkedIn Sales Navigator
- GetSales
- Triggr
- Apollo (signal layer only)
- Close
- HubSpot
- Salesforce (sync only)
- GlockApps
- MxToolbox
- Postmark DMARC reports
- Custom Slack alerts
Questions we actually get asked
Your pipeline, rebuilt.
20-minute strategy call. We'll audit your ICP, show you which signals we'd track, and map out exactly what the first 120 days would look like. No commitment, no pressure, no pitch deck.
