Master cold email in one weekend.
The full system behind $15M+ in client pipeline. 10 modules. 12+ hours of training. 15 email templates. Custom GPTs. Infrastructure checklists. Cold & warm calling scripts. The 241-page Notion doc we wrote for clients paying $7,500/mo retainers — yours forever for one payment.
Email copy is the 10%. We teach the other 90% too.
Most cold email courses teach you templates and call it a day. You buy them, send the templates, get blacklisted in week two, and conclude that "cold email doesn't work."
Cold email works. What doesn't work is treating it as a copywriting problem. The real game is infrastructure (sending domains, mailbox warmup, deliverability), targeting (the right buyer at the right moment), and systems (sequencing, reply handling, CRM integration). Copy is the easy part.
This masterclass walks you through every layer — the way we set it up for $7,500/mo clients. The same playbook. The same infrastructure. The same templates. For $97.
From zero to $100K ARR, one module at a time.
Why most cold email fails — and the 90/10 rule that separates working systems from spray-and-pray.
Sending domains, mailbox warmup, SPF/DKIM/DMARC. The deliverability foundation everything else sits on top of.
Defining the buyer worth chasing. Sourcing data from Apollo, Clay, Sales Navigator. Building lists that don't bounce.
30+ signal sources we use to time outreach. Funding events, hiring spikes, tech-stack moves, exec changes.
The frameworks behind 5%+ reply rates. Subject lines, openers, value props, CTAs. Real teardowns of winning + losing emails.
Multi-touch cadences, channel layering (email + LinkedIn + voice), and the math of when to stop.
Triage replies fast, book meetings without friction, route into your CRM with full context.
Custom GPTs for personalization at scale, Claude for research, n8n for the automation glue.
Scripts for follow-up calls on outbound replies. The role of voice in a modern cold email motion.
From first $1K closed-won to $100K ARR. Hiring, infrastructure scale, when to bring outbound in-house.
Plus the assets we run every week, included.
The exact openers, follow-ups, and reply handlers we run for clients. Drop-in ready.
Pre-built GPTs for personalization, ICP research, and account-level intel. Plug in your OpenAI key, you're running.
Step-by-step domain warmup, DMARC config, mailbox provisioning. The stuff that takes 6 months to learn the hard way.
Voice scripts for first-touch calls, reply-driven warm calls, and post-meeting follow-up.
Recorded teardowns of campaigns that landed $1.2M pipeline + $135K ARR — sequence-by-sequence.
Operators-only Slack. Get your campaigns reviewed, ask the questions Google can't answer, hire from the network.
Real founders. Real outcomes.
$100,000 in 5 weeks“Highest ROI purchase I've made for myself and team in months.”
Ted Smith · Founder
$120,000 in 42 days“We went from 4 active clients to a fully booked calendar in six weeks. The infrastructure section alone paid for the course 100x over.”
Bob Carlson · Founder
$75K added in 4 months“Reshaped our offer using their framework, then ran the system. 125 booked meetings later, we have a real outbound function instead of a guess.”
Matt Albrizio · Founder, Forever Fierce
10x ROI on $12.4K spend“Watched the masterclass in a weekend, applied it the following Monday. The signals + sequencing approach changed how I think about outbound entirely.”
Crystalee Beck · Founder, Comma Copywriters
Get the system that built $15M+ in pipeline.
One payment. Lifetime access. 30-day money-back guarantee. The full Notion doc lands in your inbox the moment Stripe confirms.
Your pipeline, rebuilt.
20-minute strategy call. We'll audit your ICP, show you which signals we'd track, and map out exactly what the first 120 days would look like. No commitment, no pressure, no pitch deck.
